Writing articles. Using articles to attract new clients.

Why write a book?

My coaching mentor happened to be a former financial planner, my boss for a few years, and "the father of coaching".  Thomas Leonard taught me that writing wasn't as difficult as I made it out to be. He could, and often did, design a new website every day -- including all the words of another

2019-07-14T12:15:01-04:00July 7th, 2019|Article Marketing|0 Comments

Article Banks Are Internet Marketing Gold

At the start of internet marketing, this marketing strategy used to be called "article marketing."   Today it's called, "content marketing".  Same thing, for the same reasons. What are article banks? Article banks are two-way websites where authors "deposit" articles to invest and where lenders "take" the article to use. The "interest" someone pay for

2017-11-04T01:23:09-04:00November 27th, 2015|Article Marketing|0 Comments

Financial Advisors Can Easily Set Up an Editorial Calendar

Editorial Calendars Help Financial Advisors Focus On Topics That Are Important To Their Ideal Clients I'm sure you've heard about the importance of creating a marketing calendar.  Truth be told, most financial advisors don't have one! You can start a marketing calendar very simply by creating an Editorial Calendar and then, eventually, expanding on it.

2017-11-04T01:23:13-04:00September 26th, 2015|Article Marketing|0 Comments

Financial Advisors: Collaborative Article Marketing Generates More “Buzz” About Your “Biz”

See how collaborative article marketing works and the steps you can take to easily create your first collaborative article Are you looking for additional ways to market yourself authentically, establish rapport with your clients, and easily create marketing materials? Let me tell you about a simple way financial advisors can write articles and create "buzz"

2016-11-01T01:53:22-04:00November 30th, 2013|Article Marketing|0 Comments

Repurposing Your Articles On Your Blog

©2013 123RF Stock Photos There are many ways to reuse or repurpose articles you've written. Blogs give your articles new life and drive traffic to your website at the same time!Before blogs existed, my newsletter subscribers would ask me to re-send tips on specific subjects. Thank goodness for blogs! In 2002, I created my first

2016-11-01T01:53:24-04:00June 6th, 2013|Article Marketing|0 Comments
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