A plugin is a piece of software that enhances the capabilities of what something can do. Some hosting companies (that's where your website files are located) offer a variety of plugins such as adding WordPress to your site in 1 or 2 easy steps. I did a 15-minute video on how to set up a

When I started my business, in 1998 (20 years ago!), I had few coaching clients, but many more web design clients.  You see, I'm a bit of a geek, having used my first computer, at work on Wall Street, in the mid 1970's.  Then in the late 1990's, I taught basic computer and internet classes

"I need new ways to attract or find more clients". In one form or another, that's the number one answer, and has been for 7 years, advisors give when they signs up for my Advisor Toolkit. They're answering the question "What is your biggest business challenge?" Often when I visit their websites, the first things

The concept of a breadcrumb is not new and derives its name as you would think. Rather than it being crumbs from bread, it’s a small fragment of a sites navigation. Breadcrumb plugins pick up on the hierarchy of pages you place within your navigation-menu. To learn more about hierarchies please visit https://blog.kissmetrics.com/site-structure-enhance-seo/ . When

Is it time to create a blog?  Maybe you have a website but it's not responsive (mobile friendly). If you own a domain name and have hosting, somewhere in your emails you have the instructions to get into your Control Panel (it's like a dashboard)?  If so, watch me create a WordPress blog (or website) with a plug-n-play

If you're an advisor, who can't easily be found online*, prospects you've met and who are taking the next step by conducting online research might think you're not legitimate.  And putting what's in your brochure on your website isn't enough to convey credibility and trustworthiness either. Your site needs to be an effective marketing tool.