About Maria Marsala

An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader when female executives were as rare as pink diamonds. For 25 years, Maria streamlined Fortune 500 companies, nurtured non-profits, and discovered her niche—mentoring women CEOs and executives. Armed with corporate secrets and life coach credentials, Maria founded Elevating Your Business to help female financial professionals live better using her proprietary brand of consultative-coaching. Contact Maria today and take the first step toward freedom, full-fillment, and a sparkling quality of life!
23 May 2009

Twitter Tips

2022-08-07T17:48:08-04:00May 23rd, 2009|Social Media|0 Comments

Sometimes I hear of new technology advances and I scratch my head. I did that a few years ago when I first heard of Twitter. But about three months ago, I bit the bullet and started @mariamarsala Then a week later, 9 people were following me. I was amazed. Today more than 500 individuals, I’m thinking, based on the content, that they’re business owners are following me. So today, after 2 1/2 months Twittering or Tweeting (the jury is still out on the wording) I provide you with the tips and tactics I’m using, so that you too can meet me on Twitter! 1. Keep every tweet you post in your a MS Word doc to

23 May 2009

Why Should Someone Hire You?

2022-08-07T17:48:08-04:00May 23rd, 2009|Leadership|0 Comments

Features vs. Benefits. Services vs. Pain Points. Clients won’t pay for services or features. yet so often that’s what they hear from business owners when they introduce themselves or worse what they come visit your website. You might hear them say “I need a coach” (for example) but it’s they “why” they need that will get them to take out their pocket-books and sign up. They pay you to help them get past a place they’re stuck. They pay you to do something they don’t want to learn how to do. They pay you to do something that isn’t a good use of their time, etc. etc. Simple Sample: Feature/Services: Providing a mixture of coaching, consulting,

23 May 2009

Happy Birthday to the One Page Business Plan®

2022-08-07T17:48:09-04:00May 23rd, 2009|Teams & Groups|0 Comments

The One Page Business Plan® was conceived on August 14, 1994, fifteen years ago, on the side of Mt. Tamapalais in Marin County, California by Jim Horan. During the next few days Jim began to share the concept with a small circle of entrepreneurs. He began to speak to small groups of entrepreneurs and business owners. They loved the concept and asked if he had a published book. He didn’t and writing a book was quite a challenge for someone who barely got C’s in English. The book has become an Amazon best seller. Corporate America found One Page Plans and decided they wanted them also…along with software. Now the software is used by everyone from

23 April 2009

Starting a Business in a Down Economy?

2022-08-07T17:48:09-04:00April 23rd, 2009|Leadership|0 Comments

I listened with interest to the Financial Talk today on the show. It’s wonderful that we’re going to have more small business owners out of this latest economic fiasco. BUT.. a) Anyone considering starting a business should ask them these two questions “If time and money weren’t a problem, would I be starting a business or going out to get a job” AND “If I started a business and someone offered me more money and benefits go work for them, would I go back to Corporate America” If the answer is yes, put your nose to the grindstone and create a strategy for an updated career. 2) Money: Do you have 1 1/2 years of money

23 March 2009

Five Questions Every Professional Career or Business Plan Should Answer

2022-08-07T17:48:09-04:00March 23rd, 2009|Teams & Groups|0 Comments

A good plan today is better than a perfect plan tomorrow. – Proverb A perfect plan won’t ever happen. What you need instead is a “working plan” that is focused, concise, and easy to change! Planning is very important. My unscientific research leads me to believe that for every hour I plan, I save 10 hours in the long run (and make fewer mistakes). And even though I taught business plan classes for people looking for funding for their business, I did not create my own plan for a long time and used every excuse in the book to justify my actions. But after graduating from a life-training coaching program, my business was failing. Then I

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