55. Marketing With a Calendar You'll gain more attendees (and ezine subscribers) when you create a Marketing Calendar for your business.  In it, you'd list (among other marketing efforts for the year) all of the webinars you plan for the next year.  You'll put this same information on your website and on any marketing materials you publish.  When you speak, provide the website for your speaking calendar. Your events can also be added to Facebook and LinkedIn and a variety of webinar marketing websites, too.  This tip thanks to Maria Marsala, Business Growth Strategist  at Elevating Your Business.   NOTE:  I was just one of the many contributors to this "tip" who appear in the order we

"Very early in my speaking career, I wrote a list of all the things I was afraid could happen in any area of my speaking gig. Not knowing the answer to a question was one of my fears. So I created a few answers to the question. The one I use the most often is: ‘That’s a great question, I’d like to know the answer, too. May I have your business card? I’ll get back to you after doing some research.’ Often, the questions are so good, that after I do the research, I write an article on the subject and send it to the person who asked the question with a thank you card." --

Over the last three years, government agencies and businesses have been tightening their belts; the trend is to hold more meetings, classes, and conferences via teleseminar or webinar format. This is important information for those of us who speak, teach, or facilitate meetings for a living. If an organization isn't ready to hire you to speak at their location, possibly the teleconference or webinar format will work for them and you. This week, I was asked by MicholAnn from the city of Pullman, Washington if they could use the article you're receiving in their newsletter. MicholAnn has used my articles before and when I asked her, "Why this article?", she said that their employees are being

In teaching many classes and speaking at lots of conferences and chapter meeitngs, I've become very aware of making sure that my PowerPoint presenations are beneficial and useful. The times I don't use them are when I speak for 20-30 minutes. I mean it will take longer to set up the computer then it will to do anything else. I use my presentation as my notes; although the audience doesn't realize it. Those notes "jog" my memory. Even 3 words = 10 minutes of talk. I don't make people think that I think they're stupid by reading stuff line by line. I use pictures when I can. No running things, floating things, etc. No font under

by Maria Marsala Summary: You are probably already using a variety of the tools in your marketing toolbox - a website with fresh content, regular emails campaigns, strategic media placements, quality networking. But have you considered the under utilized marketing gold mine of a teleseminar? Learn more. You are probably already using a variety of the tools in your marketing toolbox – a website with fresh content, regular emails campaigns, strategic media placements, quality networking. But have you considered the underutilized marketing goldmine of a teleseminar? These education sessions are an inexpensive and easy option to reach large audiences right over the telephone. Only you will know for sure if this tactic has a place in