Top 10 Linkedin© Profile Tips for the “Social” Financial Professional
Originally published in RIA Biz Magazine (8/11) by Maria Marsala, Coach to Financial Advisors As a financial professional, you spend a lot of time looking for new customers. Your daily routine is consumed by a numbers game where more prospects translate to more clients. The allure of social media is great. But how do you simultaneously navigate social media sites like LinkedIn and compliance regulations—and still make social media work for you? If your compliance department approves a social networking website, it’s most likely LinkedIn. Widely used by professionals, the site claims that the majority of its users are decision-makers. The tremendous volume of activity generated by LinkedIn's 100 million members attracts the attention of