24 January 2012

Free Watch n’ Listen: Profitability Takes A One Page Plan

2022-08-07T17:43:05-04:00January 24th, 2012|Strategic Planning, Trainings - Podcast/Webinars|0 Comments

If you know that you need some sort of plan, but you don't need a 40-page plan because you're funding your own business or independent career, you've come to the right place.  If you need some sort of roadmap to help you MAKE more money, improve productivity, better manage your company or department, hire the right people, and attract great clients, then the One Page Strategic Plan® is just what the business doctor ordered! You'll impact your bottom line when you look at effective ways to turn business problems into opportunities. As you develop your roadmap to success you'll learn how to grow your business in the most profitable ways possible. And you'll avoid costly mistakes,

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16 January 2012

Twitter Virus Spreading

2022-08-07T17:43:06-04:00January 16th, 2012|Social Media|1 Comment

This message is important to your computer.  A virus that has been around a while is back with a vengeance.   It's called many things like XP Antivirus 2012, Vista Antivirus 2012 or Win 7 Antivirus 2012.   Even though I have a few hundred dollars worth of virus protection, it got through, mainly because it looks like it's an update to Microsoft -- asking me to provide extra protection.  It looks very authentic.   It has been around since 2009 BUT it changes (for the worse) as it ages.   It caused me 6 hours worth of work and gave me a horrible headache to get rid of it.  It has stopped my computer from being Wi-Fi (yes,

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11 January 2012

“Must attend” tax class for growing businesses

2022-08-07T17:43:07-04:00January 11th, 2012|Trainings - Podcast/Webinars|0 Comments

Tax information, from recordkeeping and retirement plans, provided by or sponsored by the source -- the IRS is available online.   Getting these classes under your belt, and revisiting them from time to time can make you a more "enlightened business owner or practitioner". Now I'm not saying that you should become your own tax advisor -- OH NO!  You wear enough "hats" in your business and anyway, there is too much to keep up with!   That's why you pay your accountant, CPA or EA.   But I am saying that you want to have general information to help you make more informed business decisions. Most workshops are free, although a few have a minimal charge, the fee paid to the sponsoring organization, not the

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9 January 2012

Neworking Tip: Always stand up and be counted!

2022-08-07T17:43:07-04:00January 9th, 2012|Networking|0 Comments

Anytime you have an opportunity to dress professionally and stand up for your business, do it. You only have 2-7 seconds to make a great first impression. If your business is one that dresses down, don't do it when you're networking. Even putting on a jacket (with jeans) will help you appear more professional. And even if NO ONE else has stood up at a networking event to introduce themselves -- do stand up and be counted as one of the professionals in the room!   (c) 2011 Maria Marsala, Business Strategist at Elevating Your Business,

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2 January 2012

36 Ways to Create a High Impact Elevator Pitch

2022-08-07T17:43:08-04:00January 2nd, 2012|Networking|0 Comments

19. Find Ways To Quickly Build A Relationship It’s not about you. It’s about saying something that will turn off a prospect from hell and turn up the ears of your ideal clients. At events, you want to spend time with people who can become prospects or who know them in bunches. The fact that you do what you do, your title, is not important. But what is important is who you do it for and the major benefits they will receive from working with you. I challenge you to create an elevator speech without your title. The basic concept can be expanded, but make a difference to your business by starting with “My name is

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