About Maria Marsala

An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader when female executives were as rare as pink diamonds. For 25 years, Maria streamlined Fortune 500 companies, nurtured non-profits, and discovered her niche—mentoring women CEOs and executives. Armed with corporate secrets and life coach credentials, Maria founded Elevating Your Business to help female financial professionals live better using her proprietary brand of consultative-coaching. Contact Maria today and take the first step toward freedom, full-fillment, and a sparkling quality of life!
16 July 2010

Prioritize Your Way to Success: Use a Business ScoreCard

2022-08-07T17:47:07-04:00July 16th, 2010|Teams & Groups|0 Comments

"How do I set daily, monthly, quarterly or yearly priorities?" That's a question I'm often asked by clients and new prospects alike. The truth is that small business owners wear many hats from janitor to speaker and everything in between. Every day more management and marketing tasks are piled onto your "to do" lists. Without effective systems, business owners don't know what needs their immediate attention, and which items can be “dumped” or put on hold. Instead of enjoying your business success, time is wasted putting out fires, and rushing from one thing to the next. How do you balance everything that has to be done, when there is so much to do? A popular secret

15 July 2010

Ya Never Know, But It Still Helps To Target

2022-08-07T17:47:07-04:00July 15th, 2010|Niching & Attracting Ideal Clients|0 Comments

Well, you never know what will happen when you spend the necessary but long hours creating your ideal client profile, critiquing it from time to time, and truly target marketing. Let me explain just one way it's helped me recently, over and over again. I bet you can think of something similar to do as I've done through an association's trade paper or ezine where YOUR ideal clients "hang out". Over time I've submitted articles to N.A.F.E. (National Association of Women Executives). It's an organization I joined in the late 1970's, was a member of till I left Wall Street in the early 1990's and then rejoined about 4 years ago when I realized, duh, that

15 July 2010

It Takes An ‘Army of Entrepreneurs’ To Build A Business

2022-08-07T17:47:07-04:00July 15th, 2010|Leadership|0 Comments

When every employee is empowered to develop an owner's mindset, business succeeds. Jennifer Prosek http://www.forbes.com/2010/07/14/business-management-leadership-forbes-woman-entrepreneurs-army-strategy.html Excellent article and the book which goes into the process even further comes out in 2011. As I read the article, what I realized is the empowerment she talks about, I’ve seen happen over and over again. First with business owners, then with their staffs (even my own) when each employee creates a one page business plan for their position within the company. It’s also the type of empowerment I had on Wall Street – when I was paid on my relationships and performance. And in lean years, we all shared.

11 July 2010

6 P’s of Marketing

2022-08-07T17:47:08-04:00July 11th, 2010|3. Marketing|0 Comments

Plan, Pick, Price, Package, Promote, Prove 1. Plan your marketing strategy. 2. Pick a way to market. 3. Price it right. 4. Package it professionally. 5. Promote your product/service. 6. Prove that it works. If not, go back to #1. © 2003 Maria Marsala.

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