About Maria Marsala

An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader when female executives were as rare as pink diamonds. For 25 years, Maria streamlined Fortune 500 companies, nurtured non-profits, and discovered her niche—mentoring women CEOs and executives. Armed with corporate secrets and life coach credentials, Maria founded Elevating Your Business to help female financial professionals live better using her proprietary brand of consultative-coaching. Contact Maria today and take the first step toward freedom, full-fillment, and a sparkling quality of life!
18 July 2010

10 Questions You Must Be Able to Answer Before Going to a Networking Event

2022-08-07T17:47:05-04:00July 18th, 2010|Networking|0 Comments

An elevator speech (verbal logo, business snapshot) or Unique Selling Proposition (USP) is a "must have" for networking. But so are the answers to many other basic questions, too. These maybe questions that business owners don't readily have their own answers to but should! They aren't as neatly answered by your USP, so consider practicing your response to each of them. How? Use your mirror and practice on your family and friends. Think about networking as a job interview with several interviewers--and as with an interview, you have to think about your experiences and sum them up neatly, demonstrating how your expertise benefits others. And remember. When you're networking and you ask someone these questions and

18 July 2010

Food, Inc.

2022-08-07T17:47:05-04:00July 18th, 2010|Human Interest Articles|0 Comments

While everyone is looking at the "too big to fail" in the financial industries, no one seems to be home watching the food industry. Until I watched this movie on PBS, I had no idea at how few farms (think picket fences, red barns, etc) were left in this country. I also couldn't figure out how come tomatoes I purchase from the store just all seem to taste the same (like cardboard). Please consider learning about it yourself. http://www.foodincmovie.com/  and http://www.pbs.org/pov/foodinc/  

17 July 2010

Guest Article: Easy SEO for WordPress

2022-08-07T17:47:06-04:00July 17th, 2010|Website Development|0 Comments

Once you make the commitment to blog on a regular basis, take the next step to ensure all of your hard work is rewarded: Focus on the search engine optimization (SEO) aspects of your blog. Whether your intent is to communicate information to existing customers or to build relationships with new prospects, a shared goal should be attracting as many targeted visitors as possible from search engines. In my opinion, the content or articles that you write for your WordPress blog (or any blog, for that matter) is the most important part of your SEO efforts. Write content for humans first — your visitors — never just for search engines. The way I see it; if

16 July 2010

Someone has stolen my article..

2022-08-07T17:47:06-04:00July 16th, 2010|1. Mindset - Life Coaching|0 Comments

Hip hip for Google Alert. It told me that one of my articles appeared on someone's website. Now I know that although it's wrong to do, people don't ask for permission to use articles anymore. However, 97% of the times, when I find an article being used, it's being used to teach small business owners "how to do business better" and includes my copyrights, bio, and clickable link to my website. I move on... Sometimes it includes everything except the clickable link and then I ask the website owner to fix it or remove it. Usually they fix it. Or if for some reason they can't, they remove it. Sometimes the article contains no copyrights, no

16 July 2010

10 Reasons Why YOU Want To Choose YOUR Clients

2022-08-07T17:47:06-04:00July 16th, 2010|Niching & Attracting Ideal Clients|1 Comment

It’s a costly and hard-learned lesson in business: saying “no” to an interested prospect that does NOT fit your ideal client profile. It’s counter intuitive, but taking just any client who responds to your advertising may cost you money, aggravation, and time. Remember, your ideal client: a) has done their homework and is ready to hire, b) doesn’t haggle with you about price because they value what you’re offering, c) comes back when they need you again, d) is your biggest fan who sends you testimonials without asking, and e) automatically refers you to others. If you don’t choose a niche, you’ll constantly have to learn the ins and outs of other industries, marketing segments, consumer

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