About Maria Marsala

An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader when female executives were as rare as pink diamonds. For 25 years, Maria streamlined Fortune 500 companies, nurtured non-profits, and discovered her niche—mentoring women CEOs and executives. Armed with corporate secrets and life coach credentials, Maria founded Elevating Your Business to help female financial professionals live better using her proprietary brand of consultative-coaching. Contact Maria today and take the first step toward freedom, full-fillment, and a sparkling quality of life!
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24 February 2012

26 “Best Sales Secrets”

2022-08-07T17:43:04-04:00February 24th, 2012|3. Marketing|1 Comment

24. Make it short and to the point This is what I use to open doors: Let me ask you something. What is it about your business that you'd like to improve or change? (Listen) Are there things about your business you'd love to simplify or no longer do? (Listen) And how would those changes make your life better or make you feel? (Listen) The first two questions get to the heart of what I do for clients. If people aren't open to change or growth, it's as important for me to know upfront as it is to know that they are. Their answers help me determine what's next. Thanks to: Maria Marsala of Elevating Your

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16 February 2012

10 Reasons For Advisors to Carefully Choose Their Ideal Clients

2022-08-07T17:43:04-04:00February 16th, 2012|Niching & Attracting Ideal Clients|0 Comments

It’s a costly and hard-learned lesson in the advisory business: declining to work with an interested prospect who neither fits your ideal client profile, nor qualifies as a B or C client. This may be counter-intuitive, but indiscriminately accepting clients generates frustration, costs you money, and wastes your time—a lot of time. Alternatively, choosing a specific niche of clients and becoming an expert in that realm is more pleasant—and profitable. Think about it in terms of quantity versus quality. The extra revenue generated by less-than-ideal clients is usually not enough to cover the extra costs associated with servicing those accounts. Read more of this article at http://www.RIABiz.com Missed the webinar on Feb 16, 2012  Register to

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13 February 2012

10 reasons for advisors to just say no to less-than-ideal clients

2022-08-07T17:43:05-04:00February 13th, 2012|Niching & Attracting Ideal Clients|0 Comments

Originally written by Maria Marsala as a guest columnist for RIA Biz. "Choosing a niche helps identify an ideal prospect quickly." It’s a costly and hard-learned lesson in the advisory business: declining to work with an interested prospect who neither fits your ideal client profile or qualifies as a “B” or “C” client. This may be counterintuitive, but indiscriminately accepting clients generates frustration, costs you money, and wastes a lot of your time. Alternatively, choosing a specific niche of clients and becoming an expert in that realm is more pleasant—and profitable. Think about it in terms of quantity versus quality. The extra revenue generated by less-than-ideal clients is usually not enough to cover the extra costs

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31 January 2012

LinkedIn Tip: Gaining New Members By Promoting Your GROUP

2022-08-07T17:43:05-04:00January 31st, 2012|Social Media|0 Comments

If you were a moderator of a GROUP on LinkedIn, what are the ways you could proactively gain new members? LinkedIn members won't allow post to gain members in the Answers section, but with the help of other LinkedIn members, we've found 27 different ways to promote your GROUP Have we left out a way you're promoting your GROUP? Just add it below. 1) purchase a URL that is easy to use to tell others about the group I run, and have it linked to the LinkedIn GROUP. 2) put an ad for it on Craigslist (small biz ad) 3) promoted it to my Facebook and LI connections 4) I've promoted the group to other LI

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24 January 2012

Free Watch n’ Listen: Profitability Takes A One Page Plan

2022-08-07T17:43:05-04:00January 24th, 2012|Strategic Planning, Trainings - Podcast/Webinars|0 Comments

If you know that you need some sort of plan, but you don't need a 40-page plan because you're funding your own business or independent career, you've come to the right place.  If you need some sort of roadmap to help you MAKE more money, improve productivity, better manage your company or department, hire the right people, and attract great clients, then the One Page Strategic Plan® is just what the business doctor ordered! You'll impact your bottom line when you look at effective ways to turn business problems into opportunities. As you develop your roadmap to success you'll learn how to grow your business in the most profitable ways possible. And you'll avoid costly mistakes,

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