Here is how I define strategic, tactical, and operational planning and execution. Strategic helps you create the critical short -- and long-term goals that help you move ahead faster. Tactical helps you implement your strategies and make sure that all the pieces of your business are in alignment. Operational helps you systematize routine tasks first, then create systems for as many administration/operations/marketing processes as possible ALWAYS keeping your clients and employees in the forefront of every process as to not over systematize things. (c) 2006 Maria Marsala, Elevating Your Business. Comments?

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The American College, a fully accredited US institution of higher education dedicated to financial services, recently announced their adoption of The One Page Business Plan® as an industry best planning practice. They have begun the process of incorporating the Financial Services Edition into their Masters in Financial Services Practice Development and Management courses. Dr. Mary Quist-Newins, CFP, CLU, ChFC, State Farm Chair in Women and Financial Services, Assistant Professor, Women’s Studies said, “This book will be required reading and students will be required to submit their One Page Business Plans along with their One Page Budget for their course grade.” For over 83 years, The American College has been a valued business partner to banks, brokerage

Vision - What am I creating? This would be from my standpoint (features, services/products, $, ideal client, etc.) Mission - How am I helping/servicing my clients? What are the end results from the clients standpoint? Purpose - What is it inside of me that makes me do or brings out the passion or drives me to do what I'm doing Having said that, the problem is that in business, you'll see mission and vision interchangeable, depending on what book you read.