12 January 2020

20 Ways To Choose A Topic & Content To Write About

2022-08-07T16:12:01-04:00January 12th, 2020|Writing Articles|0 Comments

Starting an article with a blank page in front of you is difficult.  This article will give you ideas on how to choose topics to write about and it may even bring you just a little more confidence to write your first or next article today.  Writing an article is easier than you think!   IF I CAN WRITE, YOU CAN WRITE At the end of 8th grade, it was highly recommended that I attend summer school for my worst subjects— Math and English (I barely passed these subjects).  I went; however, one month later I was diagnosed with pneumonia and spent the summer in intensive care at Maimonides Hospital in Brooklyn. Fast forward eight years.

7 January 2020

Is It Time To Create Technology Boundaries At Your Office & Home?

2022-08-07T16:12:01-04:00January 7th, 2020|Technology|0 Comments

Create technology boundaries. Don't allow technology to get in the way of family time or be the cause of customer disservice. Clearly share technology boundaries with others. Here's a good example: The coaching industry has performed virtually since its inception in the 1980's. We meet with clients via online session calls. Our marketing started with us teaching using audio conferences.   We marketed online by posting articles to our websites, even before blogs came into existence, and online books or eBooks. As a coach, it was customary for me to ask clients to call me at their scheduled session time. After all, I would be in my home office, but my client could be sitting on the

30 September 2019

Advisors: Build Your Credibility Using FREE This Public Relation Technology

2022-08-07T16:12:02-04:00September 30th, 2019|3. Marketing|0 Comments

Today's tip is a no-cost-to-you opportunity, for advisors and business owners, to be "published", possibly by a top publication by providing your advice or opinion, in a few sentences or a paragraph to a journalist. That's how I was published in Entrepreneur Magazine, Huffington Post, and a few other major publications. And I've been interviewed by a variety of marketing and business podcasters, too.  You can see some of the publications we've been featured or quoted in on our homepage at HARO was started in around 2007 by Peter Shankman as a Facebook Group. That's where I originally found it. It grew exponentially and Peter moved it to it's own website and database list. He sold the database 3

22 July 2019

Must Have WordPress Plugins For Your Advisory Website

2022-08-07T16:12:04-04:00July 22nd, 2019|Website Development|0 Comments

A plugin is a piece of software that enhances the capabilities of what something can do. Some hosting companies (that's where your website files are located) offer a variety of plugins such as adding WordPress to your site in 1 or 2 easy steps. I did a 15-minute video on how to set up a WordPress site here.   Since then, I've moved all my sites to SiteGround, which has better customer service than the company I mention in the video but does things in pretty much the same way. You Themes are another example of plugins for your website. A theme decides the look and style of your website. This could include where your logo

18 July 2019

Are You Paying Twice For The Same Virus Protection?

2022-08-07T16:12:04-04:00July 18th, 2019|Technology|0 Comments

Chances are that you're paying for virus protection twice. If you are a person, business, or non-profit who has an internet connection, check your bills! Today, I was reminded to update this article and send it out again.  I was helping my church fix and update their computers.  One had current virus protection, the other one's protection ended over a year ago.  The one without virus protection had 377 indications of malware! The church was paying $97 for a year's worth of virus protection directly to a virus protection company.   PLUS they were paying $9.49 a month to their internet provider for, you guessed it, virus protection.  It's been that way for years. Of course,

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